News

September 21st 2018

Kiwi dance crew’s amazing performance at Hip Hop International finals

We love it when Kiwis absolutely smash it on the world stage! Two dance teams from New Zealand made it into the finals of the varsity division of the Hip Hop International finals over the weekend, and one team came out with a medal. Despite both teams putting on amazing performances, the Swagganauts didn’t quite reach the top three spots, but Masque crept into the third for the bronze. Congratulations to everyone that competed in Arizona, you did little old New Zealand proud!

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May 6th 2018

NZ Crew ‘Bradas’ Win First Place

A New Zealand dance crew have won first place in the adult section of the World Hip Hop Dance Championships in the United States. The seven-strong Auckland group, “The Bradas”, were in second place after the semi-finals but pipped a more experienced Filipino team, Romancon, to win gold in the finals. The Bradas, who have been dancing together as a seven-man crew for nine months, were surprise winners, having been considered unknowns before their first performance at the championships. They had asked that no-one post video clips on the internet of the set they would perform, denying their competitors knowledge of how good they were until their first outing in the preliminary round, after which they received a standing ovation and shot into second place. The Bradas are aged 17 to 22 and two of them are schoolboys, attending Mt Albert Grammar. They dance with the Identity Company, based in Sandringham. Company director Josh Cesan says, “These guys have just taken their set to a whole new level. They are all sick dancers and have had the most amazing focus and discipline to achieve their dream. We are so proud of them.” The Bradas won the New Zealand National Championships … Continue reading

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November 23rd 2016

Auckland hip-hop dancers star in Steinlager Tokyo Dry advertisement

A group of Auckland dancers have taken their moves to the streets of Japan for a new beer ad. Six members of Sandringham’s Identity Dance Company were flown to Tokyo in August to feature in an advertisement for Steinlager Tokyo Dry, a new Lion-produced beer launched this month. The advertisement features digital animation of robots, produced using motion sensors attached to the dancers. Identity dancer and director Josh Cesan, 23, says he was amazed by the finished project. “The locations they picked were so cool, so urban and really captured a good sense of Japan,” Cesan says. A still from the advertisement. Cesan says it’s exciting the boys have reached a point with their dancing where they can be considered for such projects. “It’s good to know that we’re on the right track and we’re setting ourselves a brand. We’re different from others but we’re still hip-hop.” Kiwis are making an impression in the world hip-hop arena, he says. The boys choreographed the dance themselves. “It’s kind of the same with everything that Kiwis do, it’s just our nature to kind of be the best, or to try and be the best,” Cesan says. The former Mt Albert Grammar student … Continue reading

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November 9th 2016

IDentity Dance Company Win $50,000 in Haka Fusion

A dance company eliminated from a Kapa Haka-themed TV talent show has made the most of being brought back as a wild card and gone on to win the $50,000 first prize. WILD CARD DANCERS WIN $50,000 A dance company eliminated from a Kapa Haka-themed TV talent show has made the most of being brought back as a wild card and gone on to win the $50,000 first prize. When Auckland’s Identity Dance Company (IDCo) was given a second chance in The Stage – Haka Fusion, they rose to the challenge, took on board advice given to them by the judges and stunned with their finals performance in the Maori Television talent quest, which incorporates dance and Kapa Haka. IDCo’s director Josh Cesan says they were gutted when they were eliminated after the second round. The judges praised their dancing, but said there wasn’t enough Kapa Haka in their performance. Not initially making it through to the finals was particularly hard because IDCo dancers have been enjoying a lot of success recently and set themselves high standards. In August one of the company’s all-male crews, The Bradas, won gold in the adult division at the World Hip Hop Championships in … Continue reading

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August 6th 2016

Kiwi crew breaks out medal moves

“We’re out to show we’re not one- trick ponies.” And with that, three of the boys from the seven-strong New Zealand dance crew The Bradas break out the moves that last year won them first place in the adult section of the World Hip Hop Dance Championships in the United States. The Bradas, the adult crew of Identity Dance Company, leave this weekend for Las Vegas to defend their title at the 2016 championships, expected to attract around 80 crews – about 3500 dancers – from around 50 countries. They hope to return with another gold and further chances to strut their stuff on international stages. But this year The Bradas no longer have the “unknown factor” on their side. Having only been together for nine months when they won in 2015, they were rank outsiders. After winning the New Zealand National Championships last April, they asked that no one post video clips online of their routines so competitors would have no knowledge of their talent or moves. The subterfuge paid off when they pipped a more experienced Filipino team, Romancon, to win gold. Nathan Kara, 21, Riley Bourne, 19, and Connor Mller, 20, admit this year will be tougher, … Continue reading

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May 20th 2015

Good cause to help the people of South

Show-stopping performances from IDentity Dance Crew will send a positive message about hope at the I am Unstoppable charity event on May 23. A rugby league star, a hiphop dance crew and a charity group are joining forces to show the people of south Auckland they are unstoppable. Natalie Blucher, 29, is the founder of I Am Unstoppable , a charity that gives people the tools needed to cope with hard-hitting issues such as depression, addiction, suicide and abuse. The charity is hosting a community event and show in Manukau on May 23. It’s sponsored by Choice Kids and will see an appearance from the “Beast” Manu Vatuvei. Rugby league’s Manu Vatuvei is an ambassador for I am Unstoppable, a charity that gives people the tools needed to cope with hard-hitting issues. There will also be show-stopping performances from IDentity Dance Crew, singer Grace Ikenasio and the South Auckland Poets Collective. Each act will send a positive message about reaching out for help and finding hope. “Our main aim is to see people overcome issues and see people’s lives change,” Blucher says. “Theres so many wonderful services, they just need to be encouraged to take that step and know exactly … Continue reading

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August 29th 2014

Mega crew flips out in Vegas

  SMOOTH MOVES: ID Co hip-hop crew win silver at the World Hip-Hop Championships in Las Vegas, from left, Joshua Cesan, Brosnan Ackerman, Riley Bourne and Gabriel Sutton watch on as Jackson Tuarae completes a back flip. Thirty dancers might sound like a logistical nightmare but an in-sync Auckland crew have walked away with second place on the world stage. ID Co is a group of around 30 dancers which sprung from the Identity Dance Crew in Balmoral. Identity, the original eight-strong crew, have a strong track record at the World Hip-Hop Championships. But this year the group stretched things even further and danced away with second place in the mega crew section. Forty-five groups from 41 countries competed in the category in front of an audience of 10,000 at the New Orleans Arena in Las Vegas. Crew leader Joshua Cesan says a lot of effort went into securing the result. “We’ve really got serious this year, we really buckled down and wanted to make something of it,” he said. “We had to juggle our jobs and what we do in our other lives to practise whenever we could – so if it was from 9pm to 1am we just … Continue reading

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May 7th 2014

IDentity Dance Crew Win National Title

IDentity Dance Crew Win National TitleOver 500 dancers from across 5 NZ regions gathered over the weekend to compete at the Street Dance NZ national championships. In front of a packed audience of nearly 2000, 2013 Adult Champions IDentity Dance Crew successfully defended their title and were named National Adult champions for the second year running. All crews were competing for places that qualify them to represent NZ at the World Hip Hop Championships held in Las Vegas in August. For the first year IDentity Dance Crew launched their own dance company ‘ID Co’ which included two junior crews Swagganauts & Shique. Three varsity crews – Excess, The Instigators and Steez, and their sister team Alias in the adult division. Five of their seven teams made National finals and ‘Alias’ took out the second place in the adult division. IDentity Co also entered a 30 strong mega crew, which placed third in the Mega Crew section. New Zealand has already gained a fierce reputation on the world stage with four crews across four divisions bringing home silver medals last year from the World Championships. THE ROYAL FAMILY choreographed by internationally renowned Parris Goebal took out the gold medal in the … Continue reading

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November 19th 2013

Identity Dance Crew Hit NZGT Semi Finals

The hot new face of New Zealand hip hop feature this Sunday 24 November in the semi finals of the TV ONE hit show New Zealand’s Got Talent. IDentity Dance Crew have had a whirlwind year taking out the National Hip Hop Championships and representing New Zealand at the world Hip Hop Championships in Las Vegas where they brought home the silver medal in their first ever appearance on the world stage. To achieve this, Identity competed against 67 teams from 40 countries and missed out on first place by a mere1 /100th of a point. They have also just featured in the Tempo Festival “Out Of The Box” Hip Hop Showcase and have been travelling to Dance studios across the country as guest choreographers to help develop up and coming dancers. IDentity has also toured the country with the Primal Youth UNDEFEATED teen suicide prevention campaign. The boys performed in over 17 high schools, across 5 cities reaching over 8,000 young people with an inspirational hip hop showcase and positive message of hope encouraging youth to reach out for help. “It’s been a full on year! We are stoked to be part of NZGT competition and hope to make … Continue reading

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May 7th 2013

Identity found

  Stepping up: Dance crew Identity will represent New Zealand at the World Hip-Hop Dance Championships in Las Vegas in August. From left: Chevy Mikaere, Ahutoa Lanefale, Cameron Cranston, Ahutoa Lanefale, Josh Cesan, James Tautuku, Andrew Cesan and Richie Cesan. Dance crew Identity is finally ready to take to the world stage as New Zealand’s best hip-hop troupe after staring at first place from the sidelines for so long. The eight-strong group was crowned national adult champions at the New Zealand National Hip-Hop Championships on April 27 and will now head to Las Vegas to compete at the World Hip-Hop Championships in August. “We’ve finally got to the point where we’ve worked hard enough,” crew leader Josh Cesan says. “It just came down to the discipline this time and perfecting our style.” His brother and fellow member Richie Cesan says it’s been a complete turnaround for the crew, which formed two years ago. “We know we’re good dancers. It’s kind of cockiness but it’s not – we know we’re good. You’ve got to have confidence if you’re going to be competing,” he says. Advertisement “But every other time at nationals we mucked around at practice too much. This time we … Continue reading

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